My experience
I use all my experience to help grow your business
I am a multicultural and multilingual CMO, with over 15 years’ experience in technology.
I’m passionate about helping purpose-driven entrepreneurs and ambitious founders and CEOs to adapt, scale-up, grow or transform.
I’m passionate about helping purpose-driven entrepreneurs and ambitious founders and CEOs to adapt, scale-up, grow or transform.
My current roles
To understand the business and support founders I draw on all my experience
Not just in marketing, but through my roles as an angel investor, adviser and speaker.
Not just in marketing, but through my roles as an angel investor, adviser and speaker.
Speaker
As a solo founder and angel investor I try to share my first-hand experience in these fields whenever possible. This includes in podcasts, workshops, and events as well as through my coaching and adviser roles.
Talk topics
Startup branding
Startup marketing & growth
Angel investing
Solo entrepreneur & female founder
If you’d like me to speak at an event, participate in a podcast or lead a workshop
Get in touch
Growth and Board Adviser
With clients including start-ups and scale-ups backed by Balderton, Notion Capital and LocalGlobe, I work with Founders and Executive teams to define and implement their business growth path. I’m also part of a number of advisory boards and an active angel investor.
Angel Investor
As a founding member of Ventures Together, an angel community of 150+ start up founders and operators I invest in what I have empathy towards: the problem and the target audience. My investments span Healthtech and Femtech, Parent Tech, DEI, Future of Work, Carbon, and other interesting areas. I have a portfolio of 25 early stage investments.
Most recently I have also joined the Atomico Angel Programme where I scout early stage deals.
Most recently I have also joined the Atomico Angel Programme where I scout early stage deals.
Global citizen, photographer and mother
Outside of work I’m an avid landscape & night photographer as well as a world explorer.
I’m proud to be multicultural and multilingual, having had the pleasure of living and working in Moscow, Paris, Amsterdam, NYC, San Francisco and London.
I’m proud to be multicultural and multilingual, having had the pleasure of living and working in Moscow, Paris, Amsterdam, NYC, San Francisco and London.
My previous roles
Role
CMO, Pharmacy2U
Description
In my CMO role at Pharmacy2U, I advanced the digitisation of the UK healthcare industry by bringing repeat prescription management online, achieving a 5-fold revenue growth and brand awareness of 1 in 4. This growth was recognised by the Amazon Growing Business of the Year award in 2018 and The Sunday Times TechTrack 100 list in 2019.
Role
Early Google EMEA employee working out of London, Moscow, San Francisco & New York
Description
Founding member of the Google Russia Marketing team, reduced the competitive gap with local search leader, Yandex, by a third – and increased brand awareness by 18 points. Led EMEA efforts for the global Google Chrome launch which received the Google Founders’ Award.
Role
Leading digital transformation across markets
Description
Launched in 5 markets the American Express Digital Offers Marketplace (UK, AUS, CA, FR, JP, MX). Received the Amex Blue Rewards Award.
Role
First senior hire post Series A
Description
Defined the internationalisation approach & market prioritisation. Established the digital marketing & product organisations.
Let’s discuss speaking opportunities
Get in touch
I post about start-ups, growth and marketing on Linkedin.
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