CMO Secrets: Scaling Success- The Journey from Retail to CMO

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In this episode, Maya discusses her journey founding a growth consultancy for startups and scale-ups. Sharing insights from her diverse customer-facing experiences, which began in retail sales with Lalique and Russell & Bromley, she traces her career path from a graduate program with Cisco Systems to roles at Google, Notonthehighstreet.com, and American Express.

Maya emphasises the importance of a balanced approach for a CMO, combining creative storytelling with commercial success, while also highlighting the significance of psychology in marketing principles. Reflecting on her experiences, Maya shares her advice for aspiring CMOs to prioritise diverse experiences, emotional intelligence, and continuous learning for success in the field.

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